So use, ad block and/or incognito mode. Problem solved. And don't say that most people don't know how to use these features. While true anyone, who is concerned about this is totally free to ask other people or even pay them to explain and solve the problem for them. The fact that they don't suggests to me that they don't care. Most of the whining about privacy is more the poster being upset that not enough other people are concerned in the same way the poster is.
I'd like to point out that I came by the above insights after a conversation with my aunt (who is in her 40s), accompanied by a few other older relatives.
I do actually care but those statements were not a reflection of my cares, it was of theirs. While this is not equivalent to a comprehensive study of average computer using people across the world, they sure as heck cared but didn't even begin to know where to start, in contrast to what you are hoping will happen.
