It's been the same idiocy for more than 2 decades now. It always has to be some convoluted contribution model designed to frustrate the customer. Just fucking sell the movie in a free, standardized format with no strings attached.
So then it'll be possible to copy it but copying is illegal.
Well guess what ... The only difference now is that the pirate is better off and the customer is a chump.
I agree. I think Bandcamp is a shining example of how digital sales could be handled. They provide DRM free open format files that you can re-download whenever you want to. No-one is going to take away the files you've already downloaded and saved on some disk. Bandcamp might go out of business and in such a case you'd lose access to any content you have not saved. But that is a fair trade-off.
But the movie industry believes DRM free formats would undercut their region based business model and allow rampant piracy. Like people haven't been cracking DRM-locked content for ages already. And they might be right about increased copyright infringement, but dismantling the whole notion of ownership is not the solution.
So then it'll be possible to copy it but copying is illegal.
Well guess what ... The only difference now is that the pirate is better off and the customer is a chump.